Herve Leger Was The French Couturier Who Created The White Bandage Dress – Hailed As One Of The Iconic Dresses Of All Time, It Made Its Way From Catwalks To The High Street.Made For Women With “With a Bosom, a Waist And Curves”, The Dress Became a Hit With The “Body Conscious” Hollywood Jet Set Of The 1990s And Noughties And Brought a New Sexiness To The Catwalk, Personified By Cindy Crawford, Plus a Plethora Of Actresses.Liz Hurley Was Also One Of The Early Adopters Of The Beer Costume Herve Leger With Success, Leger Needed To Expand His Business Into Ready-To-Wear In Order To Compete In The 1990s. Financial Backing Came From The Canadian Drinks Conglomerate Seagram. Initially, All Seemed Well With Leger Producing 8,000 Pieces a Season, As Against 160 Two Years Earlier. However, With More And More Investment Forthcoming, Herve Leger Holding Diminished Until Seagram Owned 95 Per Cent Of The Business. |
